Aesthetics first


How to sell design to the italians

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#brand #design #development #advertising #print

Few facts about


As much as
different dental services
Office is ran by
italian stomatologists
Ernesto speaks
different languages


Coming from Italy, our clients demanded top-notch design solutions for their dental clinic. Alongside design, they needed agency that can take care of all the activities they need prior to opening.

About the client

ItaliaDent is founded by two italian dentists: Massimo Penna and Ernesto Vatteroni. They have vast experience in Italy, and their project in Serbia is expected to be an outsourcing office across the Adriatic sea.

Provided solutions

Logo and bussines cards

Logotype represents a clear symbolic connection to Italy (which was the client's explicit request) with a simple modern form.

Letterhead and envelope

Within complete visual identity that we created for which we were in charge on this project, we also made custom letterheads and envelopes.

Website with responsive design

Throughout the website development we had the freedom we needed to apply most modern solutions available at the time.

Sign board and leaflets

Outside visual identity package we provided, the client asked us to design and print leaflets for use on Italian market, as well as info boards that were mounted on the facade of the building in which this ordination is located.

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